Wednesday, April 11, 2007
Is Free Report Marketing Dead?
Watching the TV the other day, I saw an ad for Lunesta (the drug that helps you sleep) and they asked viewers to call for a FREE REPORT.
The one thing about Free Report Marketing is that it's overused! Don't get me wrong, the basic concept is rock solid. What I propose is that you include the free report in to "kit" of some kind.
For example:
New Home Consturction Survival Kit
First Time Homebuyer Tool Box
For Sale By Owner in a Box
Check out www.LoanOfficerMagazine.com for a full length article and what you can do to kick up your marketing to the next level. Karen Deis.
The one thing about Free Report Marketing is that it's overused! Don't get me wrong, the basic concept is rock solid. What I propose is that you include the free report in to "kit" of some kind.
For example:
New Home Consturction Survival Kit
First Time Homebuyer Tool Box
For Sale By Owner in a Box
Check out www.LoanOfficerMagazine.com for a full length article and what you can do to kick up your marketing to the next level. Karen Deis.
Labels: free report marketing
# posted by Karen Deis @ 11:28 AM 
